Creating avenues of support for our U.S. Military

7‑Eleven is proud of our U.S. armed forces and committed to supporting the men and women who serve, as well as their families. This support is carried out through our hiring practices, via veteran-focused programs and philanthropic partnerships.

“Folks in the military bring teamwork, discipline, accountability – they know how to get a mission done.”

Joe DePinto | 7‑Eleven President & CEO , retired U.S. Army

7‑Eleven introduced the Veterans Franchise program in 2009, offering discounted franchise fees to retired or separated veterans of the U.S. armed forces who have been honorably discharged. Qualified veterans who are first-time 7‑Eleven Franchisees receive a reduced franchise fee on their first store. Our Veterans Franchise program also offers:

  • 20% discount for veterans who have left the military in the last 5 years
  • 10% discount for veterans who have left the military but have been out more than 5 years
  • Special financing for military veterans
Veterans Franchising

7‑Eleven is a member of the JP Morgan Chase Veteran Jobs Mission. A partnership of many firms pledging to hire 1 million vets, the Veteran Jobs Mission helps active duty, reservists and other veterans as they transition from military to civilian life. Since the program’s inception in 2011, over 500,000 veterans have been hired.

Since the program launched, more than 110 veterans have franchised under these programs. 7‑Eleven has awarded $2.9 million in fee discounts, attended at least 50 veteran-focused events and met with more than 1,000 veterans to discuss 7‑Eleven franchise opportunities. Of the veterans who have franchised with 7‑Eleven, 19 have more than one store, and one Franchisee successfully owns and operates five stores.

Veteran Jobs Mission


7‑Eleven fulfills its philanthropic mission to support military families by teaming up with nonprofit military aid organizations. Over the past 15 years, 7‑Eleven has contributed nearly $6.5 million in cash and in-kind donations to support the cause. Initiatives include:

The George W. Bush Presidential Center:

7‑Eleven is a founding and sustaining partner of the Center and contributed to its Military Service Initiative. In addition, the company supports the Center’s annual events such as the Warrior 100 Bike Ride and Warrior Open Golf Tournament with product donations.

Johnny Mac Soldiers Fund:

7 Eleven Is a national sponsor of the of the Johnny Mac Soldier’s Fund, a nonprofit organization with a mission to give back to veterans who served honorably in any branch of the U.S. armed forces, and to spouses and children of veterans in need of financial support to further their education. The Johnny Mac Soldiers Fund is committed to providing support to those most affected by the global war on terror through college scholarships and grants, financial aid for professional certification programs and non-degree programs, educational career counseling and mentorship.

Warrior Gateway:

7‑Eleven is a founding contributor to Warrior Gateway, a nonprofit that supports active, retired and veteran military personnel and their families by connecting them with federal, state and local government programs and nonprofit organizations in their local communities.

The USO:

7‑Eleven partnered with the USO to support the well-being of active military through the promotional program Operation: Thank You that:

  • Enlisted 7‑Eleven customers in showing their support for U.S. troops by making a donation to the USO at participating 7‑Eleven stores to support Operation USO Care Package, a program that provides care packages to troops serving overseas.
  • Deployed a brigade of Slurpee-mobiles that fanned out across the country, taking America’s favorite frozen carbonated drink to troops and their families stationed at 10 U.S. military bases.
  • Offered a special Slurpee® salute to active, veteran and retired U.S. military personnel and their immediate families with free small Slurpee drinks.